digitize global
Amazon Marketing Services
We create meaningful Ad campaigns and improve your brand’s visibility and product findability.
Amazon Marketing Services (AMS) refers to a collection of Amazon services for merchants, including Sponsored Products, Headline Search Ads (formerly known as Amazon Sponsored Brands), and Amazon Display Ads.
Amazon Marketing Services provides sellers with access to ad data that can be used to analyse campaign performance and ultimately optimise ads. You will be able to discover which products are most profitable, most popular product colours or models, advertisements that are more effective for specific products. It also shows which keywords are performing best and which Ad copy generates higest number of clicks.
This information is crucial and will assist you in optimising your campaigns by reallocating your cash to the campaigns that are truly producing results.
Amazon Marketing Services (AMS)
Amazon PPC
Sponsored Product Ads
Sponsored Products are ads for individual product listings on Amazon.in. They are displayed on shopping results pages and product detail pages. Sponsored Products can help you reach buyers who are actively searching for the products you offer.
These ads are very popular and usually show up in locations where buyers are likely comparing different options for purchase. These ads are available to vendors as well as sellers.
At Digitize Global, our experts help you to market your products on Amazon marketplace. Similar to Google Ads, here also we help you in getting keywords to drive more visibility to your products. This will help them to get more reviews and eventually improves the organic visibility of your products. Amazon also provides analytics for us to know and control ad spend for better ROI.
Headline Display Ads
Sponsored Brand Ads
Amazon Sponsored Brands Ads displays your brand and portfolio of your products. These ads contain your brand logo, a personalised headline, and a selection of your products. They appear on shopping results pages to increase product visibility and driving sales.
Sponsored Brands Ads allows you to quickly promote your brand and product collection to shoppers who are interested in similar products. Amazon Brand Ads are available to only Amazon vendors.
Display Ads
Product Display Ads
Sponsored Display enables you to reach your target market based on their relevant shopping activities and interests. It increases brand awareness, buyer consideration, and sales conversion by highlighting your product on Amazon.in and other channels with automatically generated display ads that are easy to create and manage.
Sponsored Display enables you to reach your desired audience in addition to those actively shopping on Amazon.in. It employs display advertising that is simple to create and manage.
Amazon Brand Store
Stores
On Amazon.in, stores are customised multi-page shopping destinations for specific brands. They allow you to highlight your brand’s story and product offering without requiring any web design expertise. Similarly, stores are free to use.
With Stores, you can choose from a variety of simple-to-create content templates and tiles, rearrange them with simple drag-and-drop functionality, and create a website with a professional appearance without any coding or design knowledge.
Our Approach
- In-depth keyword research to discover high value keywords for Ads campaigns. Targeting these keywords will help in increasing sales and decrease ACOS ( Advertising Cost of Sales) and more.
- Setting up an advertising campaign for you which include campaign name, budget setting, setting up campaign start & end date, selecting campaign type, create ad-groups, setting up bidding strategy etc. This helps in saving your time and allowing you to focus on your high priority task.
- Managing your ad campaign – we can update campaign based on initial performace report. It helps to maximize the performance of your ad spend.
- Competitor Analysis.
- Sharing reports on regular basis providing insights into short-term and long-term performance of your ad campaign. It helps you to understand the positive impact of your advertising strategy.
Contact Us
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Email Address
Call Us
+91 8699721941
Mumbai Address
Palava City, Mumbai
Pune Address
Megapolis, Hingewadi, Phase 3